RE/MAX

RE/MAX agents truly stand as the best in the world. However, amidst the emergence of new virtual agents, low-commission options, and platforms like Redfin, some claim that automated and cheaper alternatives are just as effective. We know they aren't. This campaign shows what happens when you forgo the human touch of an agent who’s done this a million times.

In case you were wondering, yes, we created that AI character called Housey.

( Just like the OG - Clippy. )

Press: Adweek Editor’s Pick Mediapost
Award: Effies Finalist

CW: Rick Morrison
CD: Jesse Dillow
Directed by: Clay Weiner

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